The success of modern companies depends critically on their ability to manage and respond to technological change. Innovation is continually challenging companies’ competitive advantages, giving rise to new business models, and stimulating new platform-based competition. Managers and entrepreneurs need to understand these strategic forces and how they impact firms and industries in the modern knowledge economy. This course explains how technological innovation affects the competitive dynamics of markets, and how managers and entrepreneurs alike can strategically manage these dynamics to maximize the likelihood of success.
Technology Strategy: Creative Destruction
This course is part of Strategic Technology Management Specialization
Taught in English
Some content may not be translated
Instructor: Deepak Somaya
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What you'll learn
Skills, knowledge and strategies to analyze business situations and develop strategic responses in highly innovative and fast-moving businesses.
Skills you'll gain
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There are 4 modules in this course
In this module, we will focus on the fundamentals of how innovation creates regular patterns in industries and markets over time.
What's included
11 videos4 readings2 quizzes
In this module, we will understand the fascinating phenomenon of technological disruption – why is it that well-established leading companies are (sometimes) threatened and displaced when they face a new emerging technology?
What's included
8 videos2 readings1 quiz
In this module, we will engage in a detailed discussion on business models and the various components of a business model.
What's included
11 videos3 readings1 quiz1 peer review
In this module, we explore a major new development in the technology-led business landscape: the emergence of competition based on standards and platforms.
What's included
8 videos4 readings1 quiz1 discussion prompt
Instructor
Recommended if you're interested in Business Strategy
University of Illinois at Urbana-Champaign
University of Illinois at Urbana-Champaign
University of Illinois at Urbana-Champaign
Fundação Instituto de Administração
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